Thursday, December 11, 2008

Erika Borgerson found her Niche in Event Marketing - GBC Alumni Newsletter 12/08

It’s 9 a.m. and Erika Borgerson has exactly an hour to talk before returning to work to continue planning Nexient Learning’s marketing future. She comes prepared with materials: a resume, her company’s brochure, a book on personality types. “I fall into the ‘People are the Products’ category,” she says. Friendly and disarming she toggles easily between stories about growing up in northern Saskatchewan and phrases like “economies of scale”. Read more...

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